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Marketing Automation

  • August 11, 2023
  • Admin

Elevate Customer Experiences: Unleashing the Power of Chatbots and Conversational AI for Seamless Communication and Service Enhancement

Businesses have new challenges and opportunities to communicate with their clients in the ever-changing digital ecosystem. The key to success lies in creating seamless and efficient communication channels that not only enhance customer experiences but also streamline operations. Chatbots and conversational AI are revolutionary tools that have the potential to reshape the customer service landscape […]

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  • May 24, 2023
  • Admin

5 key metrics to track in your digital marketing campaigns

In the modern era of digital advancements, it is important to closely observe the progress of your digital marketing initiatives for achieving success. By carefully analyzing important metrics, you can extract valuable knowledge about the efficiency of your strategies and make informed choices based on data. This article aims to explore five vital metrics that […]

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  • December 3, 2021
  • Admin

AI for Marketing

Artificial Intelligence or AI is the new buzzword these days. IBM defines AI as:“It is the science and engineering of making intelligent machines, especially intelligent computer programs. It is related to the similar task of using computers to understand human intelligence, but AI does not have to confine itself to methods that are biologically observable.” […]

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