Membracon (UK) Ltd is a global leader in the industrial water treatment sector, providing solutions and technology to world-class manufacturing businesses on every continent.
Executive Summary
In this case study, we delve into Membracon’s journey of digital marketing transformation in collaboration with TechnoRadiant, a leading digital marketing agency. We explore how TechnoRadiant’s strategic expertise and innovative approach propelled Membracon’s online presence and contributed to its success in the competitive industrial water treatment sector.
Benefit 1:
Increase in qualified leads and sales inquiries. Leads increased by 230% in 3 years.
Benefit 2:
Enhanced brand reputation and online visibility. Traffic increased by 3 times in 3 years.
Benefit 3:
Expansion into new markets and customer segments.
November 2023 – The monthly Organic Traffic is 5586. This is a 287% increase in traffic.
October 2022 – Organic Traffic was 1440 when we started.
Benefits 4:
About Client’s Company
Introduction: Challenges They Faced
- Limited online visibility and low website traffic.
- Difficulty in reaching the target audience and generating leads.
- Insufficient engagement on social media platforms.
The Solution & Results
TechnoRadiant’s Strategies:
- Search Engine Optimization (SEO) to improve website ranking.
- Content marketing to establish thought leadership.
- Social media marketing to boost engagement and brand awareness.
- Pay-per-click (PPC) advertising for targeted lead generation.
- Email marketing campaigns to nurture leads.
Conclusion
We are proud to work with Membracon and are continuing to do and be a part of their success journey.